Advanced Journeys

  • Intro to advanced Journeys

    Designing Journeys based on your customer journey and shopper missions is considered an advanced topic. F...

  • Designing Popup Store Journeys

    This guide provides a step-by-step process for designing Popup Store Journeys that align with your brand'...

  • Defining shopper missions

    Mapping out your customer Journey to identify the different stages and touchpoints in your customer's sho...

  • Exploring shopper mission

    The Exploring shopper mission is when your customer is seeking to reduce their choice anxiety by gatherin...

  • Dreaming shopper mission

    The Dreaming shopper mission is when a customer is looking for inspiration and information. The goal of t...

  • Customer journeys

    A customer journey is the holistic experience your customer has with your brand, from the time they first...