Create a store

This guide helps you create your first store. Popup is a modular commerce operating system, think of it like building with Lego. This means that you pick and choose pieces of the experience you want to give your customers.

If you want to create a basic storefront, you can do that. If you want to create unique shopping Journeys, you can do that too. You're not limited by or forced into a fixed setup. 

Create your first store

Steps

  1. In the Popup admin, go to Popup Stores and select a Popup Store.
  2. Click Edit Popup Store on the right hand side.
  3. Choose your goal. Example: Capture leads or make sales.
  4. Use a Journey Blueprint as inspiration for what you want your customers to experience.

Move onto one of the following step-by-step guides:

General steps to create your first store

When you have a creative idea you want to test, here are the general steps you can follow.

Steps:

  1. In the Popup admin, go to Popup Stores and select a Popup Store.
  2. Click Edit Popup Store on the right hand side.
  3. Add an Entry Point. Your first Entry Point will be there by default.
  4. Add a page by clicking the + button on the right-hand side.
  5. Add a template to that page by clicking Click to add a template.
  6. Add any additional pages (Optional).
  7. Add Actions (Optional).
  8. Add a Redirect (Optional).
  9. Customize your templates in the Template Editor.
  10. Customize your theme within the Template Editor.
  11. Preview your Popup Store Journey by navigating to the Popup admin, select your Popup Store, click the more options icon and select Preview.

Best practices

External links

Journeys are made to guide your buyers from the start of their visit to the end goal, like purchasing your product or signing up for emails. Think of Journey's like a marketing funnel. The purpose of a funnel is to limit what your visitors see so they focus on what's most important.

When you add extra links that take buyers away from their Journey, it can make it harder for them to reach the end goal you planned. Instead, it's better to keep your buyers on the path you set out for them.

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